IHG Hotels & Resorts is set to introduce its premium voco brand in Jordan with the rebranding of The Abdali Boulevard Hotel to voco Abdali Amman. Scheduled for completion by December 2025, the 392-key property marks the voco brand’s debut in Jordan, located in the heart of the bustling Abdali district.
Part of the vibrant Abdali Boulevard, the hotel will anchor itself in a premier mixed-use development featuring luxury shopping, dining, entertainment, and business hubs. The Abdali area, which attracted over 21 million visitors in 2023, includes Abdali Mall, Abdali Hospital, residential apartments, and offices spanning 27 sectors.
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Haitham Mattar, Managing Director for India, the Middle East & Africa at IHG, said: “voco Abdali Amman is an exciting addition to our portfolio, reflecting our commitment to expanding in key Middle Eastern markets. With its prime location and world-class amenities, this property will offer a truly memorable stay in Amman.”
Known for blending the charm of boutique hotels with the assurance of a global brand, voco has rapidly grown since its 2018 launch. The brand has gained traction across the Middle East with properties in the UAE, Saudi Arabia, and Lebanon. Designed for conversion, voco hotels maintain strong ties to their local communities while offering premium hospitality.
Eng. Amer Ahmad Tarawneh, CEO of The Abdali Group, highlighted the partnership’s alignment with The Abdali’s vision to deliver high-quality experiences. “voco Abdali Amman will elevate the district’s hospitality offerings and become a preferred destination for travelers,” he said.
Guests at voco Abdali Amman can expect warm welcomes, thoughtful arrival gifts, lively social spaces, and diverse dining options, alongside meeting venues, a fitness center, and outdoor recreation spaces.
IHG currently operates 129 hotels across the Middle East and has a pipeline of 84 new properties set to open within the next 3-5 years. For more details, visit ihg.com.
Source: IHG and Abdali Boulevard Company Launch voco Abdali Amman, a Premium Hotel in Jordan
