IHG Hotels & Resorts has announced an expanded partnership with Google Cloud to introduce an AI-powered travel planning feature in the IHG One Rewards mobile app. Set to launch in the second half of 2024, this generative AI tool aims to simplify trip planning and provide a dynamic digital experience for guests.
Jolie Fleming, Chief Product & Technology Officer at IHG Hotels & Resorts, highlighted the collaboration’s goal to make trip planning more interactive and accessible. The AI-powered travel planner will leverage Google Cloud’s Vertex AI and Gemini models, allowing guests to explore over 6,000 IHG hotels across 19 brands in more than 100 countries. Users can request tailored recommendations, such as late-night dining options near specific hotels or information on local events, making the IHG One Rewards app a comprehensive travel companion.
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Thomas Kurian, CEO of Google Cloud, praised the partnership for reimagining travel interactions and enhancing digital guest experiences. The integration of Google Cloud’s AI technologies into the IHG One Rewards app is part of IHG’s broader strategy to enhance customer loyalty and engagement through innovative digital solutions.
The travel planner’s capabilities will include nuanced requests, such as finding pet-friendly hotels or nearby jazz shows, with additional features planned post-launch. This initiative follows IHG’s 2022 migration to Google Cloud’s BigQuery, a move aimed at leveraging Google Cloud’s robust AI and data management technologies to personalize travel experiences.
Google Cloud’s commitment to cybersecurity, data governance, and responsible AI use ensures that IHG can maintain high standards of data security and compliance. This partnership underscores IHG’s dedication to using advanced technology to provide superior guest experiences and drive investment returns for hotel owners.
For more information or to book a stay, download the IHG One Rewards app.
Source: IHG Hotels & Resorts Launches AI-Powered Travel Planner with Google Cloud
