IHG Hotels & Resorts has announced a new multi-year partnership with the global NGO Action Against Hunger to combat food insecurity and hunger worldwide. This collaboration aims to address the pressing issue of food scarcity, affecting one in three people globally due to poverty, conflict, inefficient food systems, and climate change.
With hotels in over 100 countries, IHG has a longstanding commitment to improving food security, supporting disaster relief efforts, and providing skills training. This initiative is part of IHG’s Journey to Tomorrow responsible business plan, which pledges to enhance the lives of 30 million people.
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Action Against Hunger has a proven track record in preventing, detecting, and treating hunger. Their screen, treat, and sustain program has provided critical support across East Africa, Central Africa, West Africa, Asia, the Americas, the Middle East, and Europe. IHG will fund and support these nutrition programs, particularly focusing on screening initiatives to detect early signs of malnutrition in children. This partnership will also involve community outreach programs to provide lifesaving treatment.
IHG guests will have the opportunity to contribute by donating IHG One Rewards points. For instance, 10,000 points can screen approximately 124 children for malnutrition, and 7,500 points can provide nutritious food to a malnourished child for six weeks.
Elie Maalouf, CEO of IHG Hotels & Resorts, stated, “Food sits at the heart of our hotels and hospitality, nourishing people and communities. Yet, we know it remains in desperately short supply for millions. This problem can be solved if societies, organizations, and businesses work together. IHG Hotels & Resorts is proud to partner with Action Against Hunger on their lifesaving work, alongside our many long-standing partnerships with incredible charities in local markets. Collectively, we want to help create lasting change in a world where people are nourished, always welcome, and always respected.”
Ashwini Kakkar, Chair of the Action Against Hunger International Network, added, “While hunger is a widespread challenge, for the first time in human history, we have the ability to end chronic hunger for everyone, for good. Realizing that vision will take bold action, and we are grateful for IHG’s will, wisdom, and leadership in advancing this vital cause. Hunger makes it harder for hundreds of millions of people around the world to learn, work, dream, and realize their full potential. IHG’s generous support will help advance our work to create a world where every life is well nourished.”
This partnership complements IHG’s ongoing efforts to strengthen food systems in various communities. Existing collaborations include local food banks, No Kid Hungry in the US, OzHarvest in Australia, and Too Good To Go in Europe. These initiatives aim to reduce food waste and redirect surplus food to those in need, aligning with IHG’s purpose to provide True Hospitality for Good.
Source: IHG Hotels & Resorts Partners with Action Against Hunger to Combat Food Insecurity
